MANA
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MANA has functioned as a horizontal organization for reps and their principals, offering membership to any firm that is willing to ascribe to our Code of Ethics. We feel that we've had a positive impact on the unique relationship that is the rep/principal method of going to market. While our sister associations also promote this business partnership approach to marketing, they have tended to do so on a targeted basis, expending their resources in a given industry or geographic market. MANA has, and will continue to focus on the broader picture of education, making its presence known at the state, national, and international levels. At the same time, MANA lends its support to these sister organizations and helps fund the Manufacturers' Representative Educational Research Foundation (MRERF) in education regarding the profession.